313Blog - Google AdMob Explained

Google AdMob Explained

Posted on 25th Apr 2024

Source: Google

 

 

Here's how AdMob works, in 3 steps:

Illustration showing your ad units in your guide to Ad Mob.

1. You create ad space in your app

You make your app ad spaces available by creating ad units in AdMob. You choose where you want the ads to appear when you add the ad units to your app code.

Highest performing ad illustration from Admob.

2. We show the highest performing ads to your users

AdMob works with its own network and third-party ad networks to ensure the highest performing ads will be shown in your app.

An illustration of payments in your guide to Ad Mob.

3. You get paid

We handle all the behind-the-scenes work of billing advertisers and networks for the ads shown in your app. Then, you receive your payments. 

Note: Payments are contingent on compliance with AdMob policies.

 

 

 

Frequently asked questions

To help you learn more about how AdMob works, we've put together these FAQs from publishers:About AdMob

 

About AdMob

What is AdMob?
AdMob is a free platform that gives you a way to earn money by displaying targeted ads alongside your app content. You can show relevant and engaging ads to your app users and even customize the look and feel of ads to match your app.
 
How does AdMob differ from other mobile ad platforms?
Do I have to choose which ads to show in my app?
No. AdMob automatically serves ads to your apps from the AdMob Network and third-party networks of your choosing. These ads can be targeted to your app content and audience.
If you do want control over what appears in your app, you can block ads from certain advertisers and categories from being shown in your app.
 
Who decides which ads to show in my app?
AdMob uses an ad auction to automatically select the ads that will appear on your pages from all the available ad sources. Generally, the highest performing ads will be shown in your app.
If you do want control over what appears in your app, you can block ads from certain advertisers and categories from being shown in your app.
 
Can I choose the design of the ads in my app?
 
Can I see the ads in my app?
If I see an ad in my app that I don't like, can I remove it?

Costs

Do I have to pay to use AdMob?

Signing up

How do I sign up for AdMob?

Policies

Does AdMob have policies for participation that I must adhere to?
How do you enforce the program policies?

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